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Alphabet reports growth in 2017

MUNICH 26/02/2018 – As proven by the numbers, 2017 was yet another prosperous year for Alphabet International, a leading global provider of innovative Business Mobility solutions. The company released its figures for the past year: its operational lease portfolio grew by 5.5%, to 680,000 cars and light commercial vehicles. Alphabet also continued to steadily increase its order volume, which grew by 4% to more than 240,000. Furthermore, its customer base grew by 10% to over 86,000 in the same timeframe. This exemplifies a high customer satisfaction level for the fleet management and Business Mobility solutions provider.

  • Alphabet’s portfolio grew by 5.5% in 2017
  • Alphabet expanded its customer base by 10% to over 86,000 companies
  • Electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs) gained ground, growing by 51% in total, to 5.2% market share
  • Alphabet’s order volume increased by 4% to more than 240,000
  • Both Alphabet Spain and Alphabet Belgium reached the 50,000 vehicle milestone in 2017

Electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs) also gained a lot of ground, growing by 51% in total at Alphabet compared to the previous year. The overall EV/PHEV market increased by 36% during the same period. In 2017, Alphabet introduced 11,000 EVs and PHEVs, which equals 5.2% market share of all EV/PHEV registrations in the 12 relevant countries – that makes Alphabet the market leader in this sector. This growth reflects the general trend in recent years towards alternatively fuelled cars and LCVs. For companies interested in pursuing sustainable mobility forms, Alphabet’s cutting-edge portfolio includes a range of tailor-made eMobility options within AlphaElectric.

“Companies today face more and more changes and challenges when it comes to travelling from A to B. As our clients’ long-term Business Mobility partner, we look forward to navigating familiar and new territory with them, so they always come out ahead”, says Norbert van den Eijnden, CEO of Alphabet.

Moreover, local subsidiaries in Spain and Belgium each broke the 50,000th vehicle mark in their respective portfolios. This solidifies the leasing company’s strong position in these markets where Alphabet is widely known as an industry innovator.

Maintaining its commitment to innovation and to serving clients with tailor-made solutions for their individual needs are aims Alphabet has set for 2018. This approach, unique to the Business Mobility, will remain a strength as an increasing number of companies look to adopt new mobility forms and practices within a framework that fits their business requirements.

About Alphabet

Alphabet is a leading provider of Business Mobility in Europe, Australia and China. As such, it enables companies to manage their corporate mobility in an economical and sustainable way. Founded in 1997 as a division of BMW Group, Alphabet has extensive knowledge of international fleet management and leasing. Its comprehensive portfolio includes consulting and funding as well as smart management products and services for company fleets. Alphabet’s Business Mobility solutions are tailor-made to meet specific corporate requirements. Today, Alphabet manages a portfolio of over 680,000 leased cars and light commercial vehicles of all makes and is ranked fourth in the market worldwide. Alphabet also pioneers the creation of Advanced Mobility Solutions: AlphaElectric offers companies a holistic approach to eMobility, AlphaCity is the efficient Corporate CarSharing option, the mobility app for smartphones, AlphaGuide, makes life easier for its users and AlphaFlex, the individual, flexible mobility solution, gives employees choices and companies full cost control. Alphabet has its headquarters in Munich, Germany and is now represented in 19 countries. For more information, please visit