– Alphabet’s portfolio grew by 3% in 2018
– Customer expansion by 9% to over 89,000 companies worldwide
– Electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs) further grew by 28% in total, to 4,8% market share
– Stable order volume at over 240,000
Munich, 20 March 2019. The previous year closed on a positive note for Alphabet, one of the leading global providers of innovative Business Mobility solutions. The company saw yet another prosperous year in 2018 and has released its figures for the past year: its operational lease portfolio grew by 3% to 700,000 cars and light commercial vehicles. The order volume remained stable from the previous year, at over 240,000 orders and the customer base saw a rise of 9%, representing 89,000 registered customers worldwide. This highlights the high customer satisfaction level for the fleet management and Business Mobility solutions provider.
Alphabet has increased its focus on sustainable mobility and its commitment to offering alternative solutions to clients where appropriate. The company has expanded its portfolio of electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs), growing this segment by 28% in total, compared to the previous year. In 2018, Alphabet introduced 14,000 EVs and PHEVs, which translates to 4.8% of the market share of all EV/PHEV registrations in the 12 relevant countries – maintaining Alphabet’s position as market leader in this sector. This reflects the general trend in recent years towards alternatively fuelled cars and LCVs. For companies interested in pursuing sustainable mobility forms, the cutting-edge portfolio includes a range of tailor-made eMobility options within AlphaElectric.
Norbert van den Eijnden, CEO of Alphabet International says: “Mobility is continuously changing and for us, it’s essential to select the right kind of mobility for each user from a growing number of possibilities. Unique and personalised mobility packages are becoming increasingly important and, with this in mind, we are aligning the future of Business Mobility with our clients’ needs.”
In 2018, AlphaCity, the Corporate CarSharing solution, expanded into the multi-make segment and extended its offering of vehicles even further to include cars of all makes.
Alphabet also made a big leap to bridge the gap between markets and, through new international cooperation partnerships, is now present in 28 countries worldwide, fulfilling its promise to be there for its customers, anywhere and anytime.
Client satisfaction and delivering tailor-made solutions to the unique needs of companies has always been at the forefront of Alphabet’s business model and remains its core competency. Alongside this, a future-oriented and innovative approach is showcased through the comprehensive portfolio Business Mobility Solutions. This will remain a strength, as an ever-increasing number of companies look to incorporate new mobility forms within their fleets, and look towards a service provider who can accommodate their needs.
Alphabet is a global leading provider of Business Mobility. As such, it enables companies to manage their corporate mobility in an economical and sustainable way. Founded in 1997 as a division of BMW Group, Alphabet has extensive knowledge of international fleet management and leasing. Its comprehensive portfolio includes consulting and funding as well as smart management products and services for company fleets. Alphabet’s Business Mobility solutions are tailor-made to meet specific corporate requirements. Today, Alphabet manages a portfolio of over 700,000 leased cars and light commercial vehicles of all makes and is ranked fourth in the market worldwide. Alphabet also pioneers the creation of Advanced Mobility Solutions: AlphaElectric offers companies a holistic approach to eMobility, AlphaCity is the efficient Corporate CarSharing option, the mobility app for smartphones, AlphaGuide, makes life easier for its users and AlphaFlex, the individual, flexible mobility solution, gives employees choices and companies full cost control. Alphabet has its headquarters in Munich, Germany, and is now represented in 28 countries. For more information, please visit www.alphabet.com.