Warsaw, 29/04/2026 - Unique character, prestige and comfort in one - in mid-April, ten iconic MINI Countyman cars joined the fleet of Enel-med, one of the largest private medical networks in Poland.
Enel-med joined Alphabet Polska's client list in 2025, and the partnership began with the financing and full service of eleven cars for key healthcare network leaders. This latest order – this time for the MINI brand, previously absent from the fleet – aligns with Enel-med's motivational strategy. Ten MINI Countryman vehicles have just been delivered to the company's top sales representatives.
"Enel-med is a great example of how a company fleet can be not only a logistical tool, but also an image and motivational one. Long-term rentals offer customers significant flexibility in choosing vehicle makes and models within a single monthly payment. We are delighted that our comprehensive service terms were well-received by Enel-med, resulting in another pool of company cars joining the company's fleet," says Piotr Wróbel, Chief Commercial Officer, Alphabet Polska.
The official handover of the cars took place on April 16th at the MINI Inchcape showroom in Warsaw, in the presence of distinguished employees and Jacek Rozwadowski, CEO of Enel-med.
"As a family company with over 30 years of experience in the Polish market, we are acutely aware of the crucial importance of our people to our success. We want our employees to feel valued and motivated," says Jacek Rozwadowski, CEO of Enel-med. "The prestige, recognizable design, and standard color options offered by the MINI brand perfectly matched our needs. Combined with financing and full vehicle service provided by Alphabet, we once again gained a motivational tool through which we could recognize our sales department employees who achieved the best sales results in 2025."
"MINI is increasingly making its presence felt in the fleet segment, proving that a modern company car can meet not only the operational needs of an organization but also support its image and build positive user experiences. Today, companies are increasingly seeking solutions that combine functionality, comfort, and safety with attractive design and high quality of everyday use. The MINI Countryman perfectly meets these expectations, which is why we are even more pleased that this model has joined the Enel-med fleet," emphasizes Karolina Socha, MINI Brand Director in Poland.
"Enel-med's selection of the MINI Inchcape showroom confirms our approach to working with business clients. We prioritize high standards of customer service and a well-designed shopping experience based on reliable advice when making fleet decisions. We are pleased to be collaborating with companies like Enel-med, which view fleet management as an important element of their business strategy," says Dominik Gawin, Sales Director at Inchcape Poland.
