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Alphabet adds Norway to its service offering

Alphabet adds Norway to its service offering

Alphabet International enters the Norwegian market and extends its presence across all of Scandinavia

With the new partnership, Alphabet is now represented in 30 markets worldwide

Through AUTO PLAN, Alphabet International customers can have access to full operational leasing products and services in the Norwegian market

Munich, 5 November 2019. Alphabet International has taken a further step to expand its global presence. By partnering with the leasing expert AUTO PLAN, the company fits the final puzzle piece to cover all of Scandinavia. This also marks an exciting milestone, as Alphabet now provides mobility solutions in 30 countries worldwide. By expanding its OneNet network of partners, Alphabet is positioning itself as a strong Business Mobility provider for global enterprises.

Alphabet is committed to offering their innovative mobility services to as many customers as possible. Customers that rely on these solutions across Europe and beyond can take advantage of its offer in the Norwegian market. Just like in other Alphabet markets, clients have access to the range of Alphabet compatible products and services available in Norway, via AUTO PLAN. Depending on companies’ specific needs, they can also opt for a wide range of useful on-top services, such as fuel cards, replacement vehicles, roadside assistance and legal insurance. The new cooperation is a valuable addition to the existing Alphabet services and locations.

“Entering into a partnership with AUTO PLAN strengthens our presence not only in Norway, but also in Scandinavia. We already offer outstanding mobility solutions to many companies throughout Europe, so closing the gap in the North and being present in all Scandinavian countries truly makes sense for our company and our international customers. We are all excited to see what we can accomplish with AUTO PLAN,” says Richard Schooling, Chief Commercial Officer at Alphabet International.

Tormod Kvam, Chief Executive Officer at AUTO PLAN, also underlined his enthusiasm about the partnership: “We are excited to be joining Alphabet’s network of partners, in order to provide services to their customers in Norway. We look forward to a fruitful partnership and are eager to join Alphabet, who continue to position themselves as expert in mobility.”

AUTO PLAN was founded in 1999 and is part of the Sulland Group, the largest privately-owned dealership group, with across 30 dealerships. With a team of 950 employees, the Sulland Group has been a certified BMW dealer since 1995. AUTO PLAN provides complete leasing solutions for Norwegian and public companies. Leasing through AUTO PLAN simplifies and streamlines business mobility, giving customers a complete overview of elements such as fleet management, service agreements and costs. Auto Plan manages a portfolio of over 8 000 leased cars and light commercial vehicles of all makes.


About Alphabet
Alphabet is a global leading provider of Business Mobility. As such, it enables companies to manage their corporate mobility in an economical and sustainable way. Founded in 1997 as a division of BMW Group, Alphabet has extensive knowledge of international fleet management and leasing. Its comprehensive portfolio includes consulting and funding as well as smart management products and services for company fleets. Alphabet’s Business Mobility solutions are tailor-made to meet specific corporate requirements. Today, Alphabet manages a portfolio of over 700,000 leased cars and light commercial vehicles of all makes and is ranked fourth in the market worldwide. Alphabet also pioneers the creation of Advanced Mobility Solutions: AlphaElectric offers companies a holistic approach to eMobility, AlphaCity is the efficient Corporate CarSharing option, the mobility app for smartphones, AlphaGuide, makes life easier for its users and AlphaFlex, the individual, flexible mobility solution, gives employees choices and companies full cost control. Alphabet has its headquarters in Munich, Germany, and is now represented in 30 countries. For more information, please visit