Whether it’s renting a flat for leisure or business travel or opting in to a carsharing scheme, people worldwide are in the middle of a sharing frenzy. Why book a traditional hotel or procure your own car when there are excellent alternatives based in the economy of sharing? Ones, by the way, that are typically more affordable and often more convenient than their traditional counterparts.
Uber, fully electric cars, combustion vehicle bans in cities – radical ideas split people into two camps: those for and those against it. Such is the case with Elon Musk’s famous Hyperloop. Is it the next big thing for the mobility industry and Business Mobility – or is mostly just hype?
eMobility is a frequent topic of conversation here on the blog. Today, we’re speaking once again about the new technology – with a little twist. I sat down with my colleague Nina Pichler, Product Manager at Alphabet International to talk about what could potentially be the next big thing and useful businesses solution in eMobility: electric light commercial vehicles, or eLVCs.
Urban areas worldwide are feeling the squeeze as more and more people flock to everywhere from London to Shenzhen. In addition to affordable housing (don’t get me started…) transportation is a growing concern. Even cities with reliable public transport systems are struggling to accommodate the growing demand for a ride: existing infrastructure takes time, effort and money to enhance. It’s time to think outside the traditional lane or tunnel.
Recently we heard Carsten Kwirandt’s perspective on Alphabet’s new marketing campaign. Today, I’m following up on the topic by speaking with Uwe Hildinger. As Chief Sales Officer, he sees the new campaign from the client perspective as well as that of Alphabet headquarters. Moreover, his years of experience at Alphabet Germany give him first-hand insights into local markets and their requirements. His biggest asset in a nutshell: he knows our clients and what it means to operate globally and locally. Let’s hear his perspective on the campaign and how it addresses companies’ mobility needs.
Today, when you’ve got to charge, the cable is your best friend. But by following some good charging practices, you can make the most of the time you have left with the maybe-one-day-archaic charging cable. Here are my top 4 tips for choosing the right charging solution.
Alphabet is excited to announce the upcoming release of a new marketing campaign. In today’s interview, Carsten Kwirandt, Head of Marketing and Business Development, shares his insights with me and all the readers of what shaped the campaign idea and how it reaches out to the target audiences.
Beep, click, vroom. Well, maybe not the last one. Electric cars have many similarities to combustion vehicles, but the sound they make isn’t one of them. While city dwellers are quietly celebrating the prospect of less noise pollution, there is a potentially dangerous flipside. The quietness of silent cars makes it hard for pedestrians and cyclists, let alone the blind or visually impaired, to determine if a car is approaching based on hearing alone.